1. Information We Collect

We may collect:

• Account Information: Your name, email address, and profile details provided through our authentication provider when you sign in.
• Assessment Data: Your priority rankings, assessment responses, TDS scores, and any custom priority sets you create. This data is central to the service and is shared with your assessment partner.
• Partner Information: The email address of partners you invite to take assessments. We use this solely to deliver invitations and connect assessment results.
• AI-Generated Content: When you request personalized insights, we process your assessment data through AI services to generate conversation starters and relationship guidance. This content is stored with your assessment.
• Non-Personal Information: Browser type, device type, IP address, and site usage statistics collected automatically.

2. How We Use Your Information

We use your information to:

• Provide the Prioritize Us assessment service, including generating TDS scores and comparison results.
• Send invitation emails to partners you invite and notification emails when results are ready.
• Generate AI-powered relationship insights and conversation starters based on your assessment data.
• Improve our website, service, and user experience.
• Comply with legal requirements.

3. How We Share Your Information

We do not sell your personal information. We may share your information with:

• Your Assessment Partner: When both partners complete an assessment, each partner can view the other's priority rankings and the combined results.
• Shared Link Recipients: If you generate a shareable results link, anyone with that link can view the assessment results. You control whether to share this link.
• Service Providers: Third-party services that help operate our platform (email delivery, authentication, AI processing, hosting). These providers only access data necessary to perform their services.
• Legal Requirements: Law enforcement or regulatory agencies if required by law.

4. Cookies and Tracking

We use cookies to maintain your authentication session and enhance your experience. We may also use analytics tools to understand how visitors use the Site. You can disable cookies in your browser settings, but some site features (such as staying signed in) may not function properly.

5. Your Rights

You can:

• Unsubscribe from notification emails at any time using the unsubscribe link in each email.
• Request to view, correct, or delete your personal information and assessment data by contacting us.
• Delete your custom priority sets at any time through the application.

6. Data Security

We use reasonable technical and administrative measures to protect your data, including encrypted connections (HTTPS) and secure authentication. However, no method of transmission or storage is 100% secure. We encourage you to use strong passwords and be mindful of how you share assessment results.

7. Data Retention

We retain your account information and assessment data for as long as your account is active. If you request deletion of your account, we will remove your personal information and assessment data within a reasonable timeframe, except where retention is required by law.

8. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised "Last Updated" date. Your continued use of the Site after changes are posted constitutes acceptance of the updated policy.